hellospark

2019 holiday

Holiday season at Sephora, like other retailers, is the most important season of the year. All the marketing campaigns during this time takes on the look and feel of that holiday. Therefore, it is necessary to make sure that the visual language during the holiday has the flexibility to stretch across multiple campaigns and last through the full duration of the season without causing customer fatigue.

its the beauty you give

Giving a considered gift of beauty feels amazing, because it represents truly knowing someone and forms a deeper human connection, especially during the stressful holiday season. The campaign celebrates how giving thoughtful gifts of beauty brings people closer to each other.